5662. Vloggers revolutionising knowledge sharing. China Daily.

 Vloggers revolutionising knowledge sharing. China Daily. 26 Feb 2024. Z Weekly, pg. 17

Video content creators foster curiosity and understanding through bite-sized knowledge-sharing videos, sparking ongoing learning beyond traditional education.

Increasing trend of young people acquiring knowledge through  video content rather than articles. LEARNING THROUGH SHORT VIDEOS IS A POPULAR TREND
General knowledge subject videos made up 41% of Bilibili's overall content in 2023.

Emergence of "niche knowledge" and "implicit knowledge" categories. 

Niche industries like professional storm photographers, expert donkey hoof trimmers, cultural relic restorers.Thanks to the   video influencers, the implicit knowledge within these fields are widely popularised. E.g. art history. - untold stories of often-overlooked artists. Use HIGHLY original content.

Video series - Transparent Her. More than simply recounting historical anecdotes or life stories of female artists, explore their connections with life, exploring the confusion and difficulties people may encounter in their daily lives.

CREDIBILITY MATTERS

Science content - precision and reliability are the key. Research months. Compile all relevant papers and present in comprehensive knowledge clearly and engagingly. History of evolution and palentology into an exciting COMPETITION ON  "FangsiTafu" (Fun Stuff).

Dinosaurs - entertaining and accuracy. Captivating scripts.

A SHORT INTRODUCTORY VIDEO PROVIDES NEW KNOWLEDGE FOR THEM. Diverse audience and varied content online - to establish a healthy popular science ecosystem 

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"Chaizhidao" dedicated to popularising science.
1. Topics on everyday life - incorporate live-action or real-life footage for audience to relate to.
2. Abstract principles - hand-drawn animations to visually conveying intricate concepts.