Sunday, January 15, 2023

4555. A Private Sale is an excellent marketing strategy to reinforce loyalty

 EU Holidays’ Tour Manager Andy Yuan, sportingly posed for me, a gift to his VIP customer during the busy & lively Private Sale, Sat 14 Jan 2023.          shutterstock.com/g/toapayohvets



Sun 15 Jan 2023, 5.26 am.

On 14 Jan 2023, I attended the 4th Private Sale for VIP customers by EU Holidays, expecting it to be the usual ordinary event with discounts if you book the tour on that day. 8 days more to Chinese New Year.  

How would the management organise this event to make it memorable and fun for loyal customers?

The event was very lively and crowded. The free Gelato ice-cream was popular. A Goddess of Fortune led by another young lady distributed oranges to all was a novelty as the God of Fortune is traditionally much older and male. A noisy tour auction to get cheaper tours e.g. the Netherlands Tulip Garden tour at $10.00/bid drew a crowded room with serious bidders.

An ang pow lucky draw on the office wall and a pretty mini suitcase filled with Chinese New Year goodies for those who sign up for the tour in addition to the travel discounts made the day for many who signed up.        

The experienced and attentive Mr Andy Yuan, Tour Manager was kind enough to pose for me to practise my indoor photography of him holding the mini suitcase as he was serving his customer. Thank you to Andy for being so sporting just to please another customer (me).

Here is the photo for Andy Yuan with best wishes and good luck for his 10-year career with EU Holidays. My wife and I had enjoyed two tours with him pre-Covid 19 and look forward to the Mar 2023 Finland tour with him.  

If I was the management, I will present him a Rolex watch for 10 years of long service. An experienced Tour Manager in the frontline brings in more business for the company and he is certainly worth a Rolex watch. If not, an Apple in appreciation of his hard work and sacrifices? 

P.S. Andy's photo taken using Canon R5, AV Mode, F/16, ISO 800. 3 shots were taken with no 2nd chance. Another person behind Andy flashed by.

The photo surprisingly captured the busy scene around 4 pm. You can see the Gelato ice-cream queue and the Auction Room behind the ice-cream vendor. Do you see the red "Private Sale" poster which did not cover the whole door as in the previous sales? Several customers signing up for the tours?   


PHOTO AT:
www.shutterstock.com/g/toapayohvets

VIDEOS:
youtube@99pups

UPDATES AND MORE PHOTOS AT:

https://2010vets.blogspot.com/2023/01/4555-private-sale-is-excellent.html

 

 

 

 
 
 


 





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