Jun 21, 2013
Around
2011, I decided to produce
educational veterinary
videos for
www.toapayohvets.com
as "Be Kind to Pets"
Educational Videos are
more useful for the
younger generation of vet
students and pet owners in
Singapore. A video is
worth a million words to
the young ones.
Most of the young ones
don't have time to read
and sleep if they spend
their time on social media
and streaming movies.
I collaborate with my
interns to produce the
veterinary videos. By
being hands on, I strongly
believe they will learn
more than just being an
observer at the veterinary
practice, as observation
is the common practice for
veterinary interns in the
Western-education based
veterinary studies.
I gave the interns my
concept, sometimes
dialogue and the theme,
e.g How does a vet treat
kennel cough? Video. They
do the writing and editing
so that the videos are not
boringly my voice or point
of view. It takes a
thousand times longer to
produce an educational
video as compared to
writing a case study but
the educational value of a
video is a million times
more useful and I hope
more entertaining. The
videos are not perfect but
it is better to produce a
hundred imperfect videos
and learn from the
failures and errors rather
than create one perfect
video.
Today I review my youtube
analytics for
May 21
2013 to June 19, 2013
and the following are the
results:
TOP 5 VIDEOS
1.
http://www.youtube.com/watch?v=tmTYP8T95V4
690 views 768 minutes.
Kennel Cough Video
Produced in
Nov 18,
2011.
2.
http://www.youtube.com/watch?v=_IktlG2Rkac 162
views 103 minutes.
Oro-nasal Fistula Video
Produce in
Jan 20, 2010
3.
http://www.youtube.com/watch?v=5AWHpWYWgy4
Carnaissal Tooth Abscess
Video
4.
http://www.youtube.com/watch?v=muCxQdlVP4s
Closed pyometra &
toxaemia
My
favourite video is still
the Kennel Cough Video. I
gave the concept and a
briefing of kennel cough
to my associate vet and
one intern. He roped in
his friend who is
experienced in video
production. The intern
acted as the dog owner.
The experienced friend
videoed and produced.
I left the Surgery so as
to let them be free to
act, keeping my fingers
crossed that the final
movie would be great. The
angles, voice over and
acting were great.
The only thing that the
video did not capture was
the "kennel cough" of the
puppies. The pug puppy did
have kennel cough but was
recovering. There were no
other cases and the
interns worked for 3 days
only.
Kennel Cough in puppies
will sound like an "old
man's cough" frequently
heard in the 1950s as
tuberculosis was more
common. However new puppy
owners in Singapore will
know the cough! This is
the top viewing video in
May to June 2013, showing
that kennel cough is of
great interest to new
puppy owners.
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690
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