1026. How to make a compelling photo essay in the internet age - Michael Freeman. Internet digital marketing. story telling

Ref: Digital photopro  Feb 2012    www.digitalphotopro.com

A photo essay or picture essay is a sequence of photos telling a story. It has:

1. A theme and the following fundamental structure
2. The Opener - The opening shot
3. The Body
4. The Closer
5. The Key Shots ( = climax or climaxes in short stories)
The Opener is the "hook" or attention grabber of the reader. Openers are not where you place the key shots.

The Body has a definite storyline.

The Closer - end with a bang or whimper? Ending with a bang is better choice.

The Key Shot. Not all images are fantastic. Be ruthless in weeding out images that do not make a photo essay strong. A high impact or key shot need to be part of a paced rhythmic photo essay. Earlier images need to build toward it.

The internet.
The future is in the form of the online slideshow. The tools are almost cinematographic, including strictly linear sequencing, transitions like cross-fades, audio, pans and zooms and more.




BASIC BUILDING BLOCKS FOR A PHOTO ESSAY


Title sequence
Opener (Opening image)
Establishment, setup
Buildup (= minor climax?)
Counter story, Second situation
Continuation
Climax, Key Shot
Resolution
Closer (Closing Image)

e.g. LIFE magazine 1948  "The Country Doctor"
show young dedicated smart doctors like Dr Ceriani can handle everything without federal interference. 

Opening image -  rural doctor walk down a road, doctor's bag to house call.

Closing image - modern surgeon exhausted after a late-night op but completely dedicated.
Code)



www.michaelfreemanphoto.com


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